Food cravings lead to consumption. Consumption leads to more food cravings. Alcohol craving and consumption works the same way.
‘Tis the season for eating, drinking and otherwise celebrating with others we are connected to. It can be a great time of enjoyment, love, generosity and generally good feelings.
Yes, good feelings accompany eating. And a great deal of time we eat for those good feelings associated with foods we ate in the past. We don’t need a second helping of turkey for the nutrition. We don’t eat that third mincemeat tart because we are hungry. We turn to these foods for the good feelings associated with them. And we end up eating too much.